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Completed PROJECT GRANT Swedish Research Council

Neo4 Interior Designer - interior choices in new construction with sustainability in mind!

3M kr SEK

Funder Formas
Recipient Organization Sightline Vision Ab
Country Sweden
Start Date Jun 01, 2022
End Date Dec 31, 2022
Duration 213 days
Number of Grantees 1
Roles Principal Investigator
Data Source Swedish Research Council
Grant ID 2022-00237_Formas
Grant Description

The property develpment industry, the development of new production.

Is changing fast.A traditional industry is changing rapidly with digitalisation and changing customer habits, in recent years it has been forced to make even faster changes due to COVID-19, teleworking, social distances, events in sales premises that were not allowed to be organized.Home buyers are taking quick steps towards expecting to be able to do the entire process of buying new construction, completely digitally, completely online without meeting sellers or brokers.Today, home buyers can see sales material and see individual sales photos of the project as well as floor plans and interior design brochures digitally, but not every home is visualized as it will look.today if you are interested in buying a new car, you can go to the manufacturers´ websites, browse between the different models and for each model, in interactive 3D customize your own car. you can choose colors for body details, extra options. rims and tailor all the interior´s choices and options. often there are upwards of 1000 choices a car buyer can make on a single model to create just their own unique car. then he can book this directly on the website.What if this was also possible for new housing production?Neo4 Interior Designer, further develops Sightline´s product Neo4 (launched in 2002) and the Neo4 Web platform (launched in 2021) to include tailor-made interior design options and options in each home in the home developer´s project.Homebuyers can navigate around the project in their mobile or PC, because the graphics are rendered on the server and transmitted as real-time video, there are no restrictions on how detailed or realistic the graphics can be that is normal in a mobile or PC.

They can walk around each home in the project, see views in each window and see how the sun´s light flows in at different times of the day, go out on the balcony, walk around the yard.

For this, they can in any kitchen or bathroom, try and test all the design lines that the housing developer offers or try to change doors, fittings, tiles, countertops and so on.

If they get stuck, they click on the built-in video chat function and can even share the interactive 3D experience with the housing developer´s experts and interior designers.The interior design choices are followed both by price and - its environmental impact.

The interior design products´ EPD and data on environmental impact are aggregated in the system and presented directly to the home buyer - so that he can also make choices based on environmental impact, together with cost and design / aesthetics.Because the buyer can test before they decide to buy, and that once they have bought a home and order the interior design choices.

That the housing developer through Neo4 Interior Designer can better meet the buyer´s expectations and increased customer satisfaction because the buyer had the end result already visualized in 3D before he decided.

This ensures that they choose furnishings that they are actually happy with once they move in, less risk of them being replaced (reduced unnecessary consumption) plus we estimate that the effect will be that products that are installed will be less of the latest trend and more of a nature that even future owners of the home will appreciate - less risk that kitchens and bathrooms that function are renovated unnecessarily prematurely, which reduces the environmental impact during the building / home´s life cycle.The system also opens the way for housing developers to offer recycled products or Up-cycling products in the range.Today there is a Pre-demo by Neo4 Interior Designer.

This project aims to take this idea from early demo to a first MVP to offer to the market.

The ready-made solution integrates with existing complementary systems and is adaptable to different needs that exist in different markets in the world.

All Grantees

Sightline Vision Ab

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